Swan Land Company
A group of nine elk walk in a line across a snow-covered hillside with sparse grass, set against a background of snow and patches of earth—an ideal scene for those seeking ranch for sale.
Selling with swan sets you apart

Marketing services

Our marketing infrastructure is robust, built on time-tested strategies and industry-leading innovations. Pioneering ranchers had to be nimble and adaptable to a constantly changing set of conditions—we feel the same applies to ranch real estate brokerage. We must be adaptable to the market and effective in how we communicate market fluctuations to our clients. We’re continually pushing to make our best better.

Offering brochure

Captivate potential buyers with our glossy and informative brochures. Printed in a large format for the best viewing experience while touring a property. Our comprehensive offering brochure includes all the details of your property, striking photography, and informative maps.

A stack of open books on a wooden table beside a white cup and a small vase with white flowers, sunlight streaming in through the window, evokes the peaceful charm often found on a recreational land or cattle ranch.
Video

We work with professional film companies to create sophisticated marketing videos that showcase a property’s operations, setting, and recreational assets. Our videos blend both ground-level and aerial footage to create an immersive experience. We utilize video across several advertising mediums.

A man stands on a dirt road with arms crossed, watching a black drone hover in front of him. A red case rests on the ground, with grassy hills in the background—an ideal setting for exploring recreational land under a partly cloudy sky.
Premier Print Media

We maintain a regular listing advertising schedule with several proven publications. These include:

Big Sky Journal, Farm and Ranch, Land Broker MLS, LAND, Western Livestock Journal – Properties Magazine, Montana Farms and Ranches, plus other local, regional, state, and national publications.

Cover of Big Sky Journal magazine featuring wildflowers in the foreground and majestic mountains under a cloudy sky, with text highlighting fly-fishing, grizzlies, Shakespeare in Montana, and the allure of land for sale in the region.
Digital Marketing

We use industry-leading digital marketing techniques including applying data science to our campaigns to create perfectly tailored marketing campaigns for every property. We’ve also paired buyer profiles developed by our market research team with machine-learning algorithms to allow us to target qualified buyers. This enables us to continually put the right property in front of the right people every time.

Person sitting on a grassy hill at sunset on recreational land, using a laptop. The scene is peaceful with soft sunlight, blurred trees, and distant mountains in the background. Only the person's silhouette is visible.
Web network

Our listings are distributed across several online IDX feeds, including LAND Network and Land Brokers MLS. These feeds allow our listings to be broadcast to hundreds of additional sites, including major brokerage houses such as Sotheby’s, Christie, Re-Max, Keller-Williams, Compass, and Berkshire-Hathaway Home Services.

Cover of Land Broker MLS Spring 2021 magazine featuring a scenic landscape of green and yellow forests, rolling hills, and a mountain with a dramatic cloudy sky—perfect inspiration for those seeking recreational land or a cattle ranch.
E-blast & direct mailing

We leverage our extensive database of prospective buyers and ranch brokers for e-blast campaigns and direct mailing. This is a powerful resource when combined with our personalized approach to real estate.

Two people fish by a lake surrounded by tall grass on recreational land. One stands with a fishing rod, while the other kneels by the water with a net. Snow-capped mountains and blue sky form the scenic backdrop.